About us · Founder
Louis Venter
Founder and CEO of MediaVision. In search since 2002, and still hands on.
Louis Venter founded MediaVision in 2003, a year after starting out in search. Originally from South Africa, he taught himself to code at university in Cape Town and built his first business there before moving to London.
Today he heads up MediaVision's SEO product and technology, and he stays hands on in the day-to-day work of the business rather than running it from the boss's seat. He keeps our strategies current as search changes and shapes the technology roadmap that gives our clients an unfair advantage. That work led to Metis, the retail demand platform MediaVision launched in 2022, which reads live search demand and turns it into category pages, product content and trading decisions.
Metis Accelerate won Best Search Software Tool at the European Search Awards 2024, and Metis-powered work won Best Use of Search in Fashion at the UK Search Awards 2026. MediaVision was shortlisted nine times at the European Search Awards 2026.
Louis has been voted one of the 30 most influential SEOs in the UK and named in the PMW 100 Powerlist in 2023, 2024 and 2025. He believes SEO is a growth driver and that the best results come where technology and people meet. He enjoys pushing boundaries, and credits the hard work, creativity and team spirit of the team for keeping MediaVision at the forefront.
- Founded MediaVision in 2003
- One of the 30 most influential SEOs in the UK
- PMW 100 Powerlist 2023, 2024 and 2025
- Best Search Software Tool, European Search Awards 2024