Our in-house data team developed a truly unique tech stack that we use to build integrated growth plans and react to changing industry trends. These tools support every stage of our process. We use them every single day, so do most of our clients, and you can too. Here's a teaser.
Our Digital Demand Tracker provides real-time insights so we can react to trends fast and first. We use it to scan search demand across brand and market terms, four times quicker than publicly available data. Imagine how you could shape your digital marketing strategy with this information at your fingertips.
• Share of Search
Understand brand demand fluctuation in relation to competitors. CMOs, this ones for you!
• Category Optimisation
Manage large category sets at scale.
• Product Position
Identify products suffering from low visibility at scale.
• Total Search
Balance crossover between paid and organic search so you can invest more wisely.
• Data led Digital PR
Identify trends and maximise press coverage with links.