(SEO growth) (4xFaster)

Metis: Drive Operational Efficiency and Maximise Conversion Rate.

(Winners of Best Search Software Tool, EU Search Awards 2024)
(Winners of Best Use of AI, UK Digital Growth Awards 2024)

The primary pressure on the Merchandising Team is stock allocation and operational efficiency. Manual product assignment, slow category creation, and a lack of real-time demand insight lead to missed trading windows and inventory sitting on low-visibility pages.

Metis is the proprietary Commercial Intelligence System that provides daily product visibility recommendations to optimise planning decisions. We automate taxonomy and give trading teams a real-time view of market dynamics, securing the 4x faster competitive advantage in market response.

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Metis curates weekly search data from across the globe to help our teams, and critically, yours, focus on the right commercial opportunities at the right time. This ensures an activation speed that is four times faster than your competitors.

It then unlocks this opportunity with transformative tech that solves some of the biggest hurdles to optimise at scale.

Brands we are proud to partner with

    What Metis helps solve

    The 6 Core Frictions That Metis Eliminates for Merchandising Teams

    Metis is engineered to provide the automation and real-time insight necessary to maximize the commercial velocity of current inventory and site architecture.
    Invisible Inventory
    Maximise Product Visibility by providing daily recommendations to surface high-value, high-demand products for optimal placement and trade windows.
    Manual Category Creation
    Automate Taxonomy & Categorisation by leveraging Metis Accelerate to instantly create and auto-assign products to new, demand-led category pages.
    Trading Window Lag
    Enforce Real-Time Agility by giving trading teams a daily, real-time view of market dynamics to inform immediate merchandising and trading window decisions.
    Misaligned Site Structure
    Optimise Site Structure by using search-validated demand data to continuously inform and automate taxonomy and categorisation decisions for maximum SEO performance.
    Wasted Crawl Budget
    Optimise Crawl Budget with Collection Pruning to ensure Google’s resources are directed to your most profitable, in-stock products for faster indexing.
    Inefficient Product Assignment
    Drive Operational Efficiency by automating product assignment and merchandising recommendations based on real-time market signals and stock levels.

    The Metis Advantage: A Single Source of Truth

    Merchandising Team Value: The platform provides daily product visibility recommendations to optimise planning decisions, gives trading teams a real-time view of market dynamics to inform trading windows, and helps automate taxonomy and categorisation.

    We believe that by delivering unified, real-time demand data and scaled execution, Metis transforms the business from reactive fixing to predictive growth acceleration.

    What clients say about Metis

    • “Metis is now embedded into all areas of our business and is the central platform that allows us to make decisions faster than our competition. The insight from the platform is impacting decision making by the marketing teams and is also transcending into the daily decisions that are made by the trading and merchandising teams”

      Elinor Pierce

      ECOMMERCE GENERAL MANAGER

      New Look

    • “The main win from Metis is the usefulness of the insight that has found its way into strategy and planning throughout the business.

      We are impressed with the Metis ways of working and how this is generating a good mix of offsite SEO links that help drive authority and brand.

      Ria Campbell

      HEAD OF MARKETING

      Monsoon

    • “Metis empowers us to keep our heads in the data and our eyes on the road ahead.

      We know that the world is changing faster than ever but Metis is helping us to achieve our ambitious growth targets within an extremely competitive marketplace.”

      James Bertram

      HEAD OF DIGITAL

      Abbott Lyon

      Metis: A Single Source of Market Data – Unifying All Retail Teams.

      • C-Level

        Strategic Risk & Future Readiness: Metis delivers a real-time pulse check on market, brand, and seasonal trends. This enables leaders to de-risk strategic investment and ensures future readiness for the age of AI search by positioning the brand as a cited authority.

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      • Finance Team

        Gross Margin Protection & Efficiency: Our service, enabled by Metis, delivers operational efficiency savings, boosts organic channels and helps reduce your reliance on paid search.

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      • Buying Team

        Data Informed Buying: Metis leverages real-time market demand data to inform strategic range planning and guide new category expansion, mitigating inventory risk.

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      • Product Copy Team

        AI SEO & Content Velocity: Leveraging Product Maestro’s Generative AI, we automate copy creation. This ensures content is structured and factual, ready to be a cited authority in SEO and AI search results.

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      • Marketing Team

        Budget Efficiency & Strategic Support: The platform enhances the team’s effectiveness by providing real-time market demand data to support the comms calendar planning. It also highlights organic efficiency, providing evidence to reduce or redeploy paid search spend.

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      • SEO Team

        Scaled Execution & Collaboration: Our partnership frees up the in-house team’s time by leveraging the Metis Platform for daily recommendations. We enable data collaboration by automatically packaging demand data into weekly trade reporting.

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      • Merchandising Team

        Stock Allocation & Operational Efficiency: The platform provides daily product visibility recommendations to optimise planning decisions, gives trading teams a real-time view of market dynamics to inform trading windows, and helps automate taxonomy and categorisation.

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      • Site Trading Team

        Daily Execution & Immediate Wins: Metis supports daily site trading and provides an immediate-win recommendation engine. It also improves operational efficiency by automating category creation and product assignments based on real-time market signals.

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      • Brand Team

        Investment Validation & Health: Metis empowers the Brand Team with a Custom Share of Brand Search and Custom Brand Demand Tracker to monitor brand health against competitors, measuring the impact of above-the-line marketing spend against real consumer interest.

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      • Engineering Team

        Technical Bottleneck Resolution: Metis provides the E-commerce Development Team with bulk data feeds and the Accelerate Engine to programmatically solve technical bottlenecks.

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